Overview & Reviews

As the market for import automotive brands became dramatically larger in the late 1980s, the Detroit automobile companies created their own import-style sales divisions. In 1989 General Motors introduced its Geo division, which became the most successful of these attempts before the division was discontinued in 1998.

Geo re-badged various GM cars made for world markets. Its most notable success came with the Geo Prizm, a version of the Toyota Corolla then being built cooperatively in a California assembly plant by Toyota and GM. The Geo Metro compact car began life as the Suzuki Swift, while the Geo Tracker sport-utility vehicle was derived from the Suzuki Sidekick. The Geo Spectrum sedan was an Isuzu I-Mark and the Geo Storm coupe was an Isuzu Impulse.

The experiment ended because the Geo division was unable to establish a stronger identity than the brands from which its products were taken. Moreover, GM quickly realized that Geo was simply funneling its brand loyalists into the import brands of other companies.

User Reviews:

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  The best car that Ive ever owned - 1997 Geo Prizm
  By jrexos baby - July 10 - 10:35 am

  Ive been driving for 50 yrs. now, and have owned a lot of cars during this time. My 1997 Geo Prizm, which I have been driving for 9 yrs now, is absolutely the best car that I have ever owned, I have had zero problems, only the starter replaced, after 9 yrs. and a set of tires is all. I love my Geo Prizm. If anyone out there needs to buy a used car, I suggest this Geo, youll love it

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  I like it - 1996 Geo Metro
  By ilikeit - June 12 - 5:39 pm

  I drive 26 miles one way to work and bought the little thing at almost a steal! With 99800 miles on it, looked good, very simple, well maintained by the previous owner, almost like new! I bought the little scamp for fuel mileage, and didnÂ’t expect much, but itÂ’s the best car IÂ’ve bought in a long time! So far I figure it gets an honest 46 mpg (mostly highway)! IÂ’m impressed, with one exception... hills. Eh, I can live with that for the fuel economy though! I plan to see how long this thing will last, 250000 miles? I donÂ’t see why not! Regular maintenance, a set of vent visors, and a cup holder is all it should need! Too bad they donÂ’t build em like this anymore! Guess it was too good to last!

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  94 Geo - 1994 Geo Prizm
  By yankdolf - May 30 - 9:28 am

  Awesome no frills car. This is a perfect car for new driver. Mine was a 5-speed and got great gas mileage. This was Toyota workmanship at its best. I had no major issues of any kind. A/C was ice cold, steering was awesome and it had plenty of pep with its 1.6 4-cyl. Most importantly, it is a very safe care. Mine was accordioned between two vans on the DC beltway at 50 mph. Although the car was totaled, my son and I walked away without even a scratch. The cabin area was untouched. This is the perfect point A to point B car.

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  It keeps on going - 1994 Geo Metro
  By energizer geo - April 15 - 9:08 am

  Ive owned this car since new and have used and abused it. It just keeps going. Ive kept it well maintained and put on a lot of miles in town and on road trips. I also use it for mountain biking around the Tucson mountains, and it handles rough terrain like a mountain goat. Still averages 38 mpg in town, with the AC running! Overall, Id say it is the best car Ive ever owned. Its got great pick-up with the five-speed, manual transmission.

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  Prizm good... - 1990 Geo Prizm
  By matt - April 3 - 6:43 pm

  I love this car, its been no problem so far, and the mileage is awesome! Its just a little 1.6 liter, but for having 152k miles on it, it drives like a champ!!

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  Outstanding Vehicle - 1991 Geo Metro
  By MADDOG - April 2 - 10:32 pm

  Originally bought this car for gas mileage and had planned to keep for 3-5 years. I figured it was more of a throw away car to be used no longer than the 100,000 mile mark. Ten years later and 135,000 miles I am ready to restore this vehicle because it has been one of the most reliable vehicle I have owned in the last 15 years.

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  How great is this car - 1992 Geo Metro
  By Bob Hardison - March 27 - 9:37 pm

  This car has been the best car that I have ever owned. It is a 1992 model that I bought in Oct. 1991. Today it is Mar. 2007 and I have 206,000 miles on it and it uses no oil between changes and the only repair that I have had is a starter motor that went bad after 150,000 miles. I will never sell this car at any price. I get 47 MPG and the 12 in. tires only cost about $100.00 for all four, and it will cruise on the interstate at any speed you want it-even up to 100mph. I usually drive it there at about 75mph.

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  Geo Tracker - 1995 Geo Tracker
  By tracker - February 20 - 6:54 pm

  I like being able to drive down the road and pull off on any gravel road and go for a ride. If you can see between two trees, chances are the geo tracker can drive there also.

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  A Car that does the Job - 1996 Geo Prizm
  By Dude - February 12 - 9:15 pm

  This car is meant for a person who doesnt want to spend much money, and get more than what paid for. This car is great for a beginning driver, with plenty of room for the driver, and with Toyota quality.

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  Ill buy yours!! - 1994 Geo Prizm
  By Okus - February 8 - 3:33 pm

  Just bought the Prizm @ 177,000 miles. Using it as a winter beater. I couldnt have picked a better car. Perfect running condition. Strong 1.6L (didnt expect that). Handles in the snow like a champ!!. Starts right up, even in the negative degrees, and trust me, in Mn, it gets well under. The 5-spd. gets great MPG. Auto windows, locks all work. Resale value is strong. People really love these cars. Looked up parts before I bought it. They are all cheap. Perfect car.