Overview & Reviews

As the market for import automotive brands became dramatically larger in the late 1980s, the Detroit automobile companies created their own import-style sales divisions. In 1989 General Motors introduced its Geo division, which became the most successful of these attempts before the division was discontinued in 1998.

Geo re-badged various GM cars made for world markets. Its most notable success came with the Geo Prizm, a version of the Toyota Corolla then being built cooperatively in a California assembly plant by Toyota and GM. The Geo Metro compact car began life as the Suzuki Swift, while the Geo Tracker sport-utility vehicle was derived from the Suzuki Sidekick. The Geo Spectrum sedan was an Isuzu I-Mark and the Geo Storm coupe was an Isuzu Impulse.

The experiment ended because the Geo division was unable to establish a stronger identity than the brands from which its products were taken. Moreover, GM quickly realized that Geo was simply funneling its brand loyalists into the import brands of other companies.

User Reviews:

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  1995 1.8 5-speed sedan - 1995 Geo Prizm
  By bobbluesea - April 30 - 9:25 pm

  279,000 care-free miles.... Excellent quality!

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  I bought this car in 1998..:) - 1995 Geo Prizm
  By cmoonandstars1 - December 22 - 8:11 pm

  Still running..and runs great!!!!!! It has had a few dings but always starts like a top. When I originally purchased this car..I did a though evaluation..it seemed a TREAT choice..and indeed it WAS. 13 years old and running strong.

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  A Great Car!!! - 1995 Geo Metro
  By tigger2uall - August 10 - 9:25 pm

  I bought this car in 95 new with 8 miles on it. 2012, still running strong. Mind you, I have replaced the engine ($1,200, first engine went after 150,000 with normal maint.) and timing belt. Other than normal things, I love my little purple Geo. Easy to reach everything. My first stick shift and best car I have ever owned. Our oldest chil even learned how to drive in it! It got her home WITHOUT a belt! LOVE MY GEO!

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  Never Underestimate the Prizm - 1991 Geo Prizm
  By fiddlinpickler - June 7 - 10:23 pm

  I got "Marie" from my grandma my senior year of college in 2009 with 40k miles. After sitting for 2 years it started right up after being jumped. All Marie needed was a battery, dist cap & tires. Did the driver axle at 50k. Drove from Cleveland to Denver with my life inside - she didnt miss a beat. Did the exhaust at 55k, timing belt, h20 pump and radiator at 70k and passenger axle at 75k. Maintenance + Repairs averaged $80/mo. Great in the elements. One icy morning I got rear ended while sitting at a stop light by a 02 Outback Wagon going 25mph. Outback suffered massive damage and was totaled. Marie drove away with a busted taillight. Her bumper sticker says "Now Salvaged Subaru was Here".

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  So much fun to drive, roomy and great gas mileage at 26 for the 4x4 - 1997 Geo Tracker
  By mickmarion - April 24 - 10:15 am

  I owned this car second hand from Carmax and had it for 10 years, best little car ever. She was really roomy, loved taking the top off and yes she was noisy but who cares. Heater worked great when I needed it, never had too many issues. Gave her a bath every week and took care of every service that was needed. I would get another in a heartbeat !

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  92 Geo Storm GSI 1.8 4 speed automatic - 1992 Geo Storm
  By puppydog4 - March 19 - 11:31 am

  Just bought this car. only problem is cannot find an egr valve for it. Other wise it runs real good and is fun to drive. If any one knows of someone who has this valvee contact me. Had a 93 geo storm 1.2 liter sold it and regreated it as it was a real screamer. This 92 is a screamer also but automatic. Will consider selling it if you are intersted. Or maby some one in Europe may have this part.

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  i <3 MAI GEO PRIZM SO MUCH - 1996 Geo Prizm
  By pole16 - January 23 - 2:39 pm

  It was a sunny day in 1997 when I first laid eyes on on the beauty i would come to know as VERONIKA. I spent my formative years growing up with this car, i remember endless summers riding with my family out to california to explore modern america! As I approached the age of 16 when this car was still the "nice one" I was humbled and delighted to recieve this vehicle. Me and VERONIKA have spent some of my best years together, but she was dependible through the worst. Now, as I approach the end of my life, VERONIKA approaches her end also. She has a hefty 423,761 load on her, and while she still goes to town, her age is showing. I will allways remember VERONIKA as my truested escort, forever.

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  The BEST Car Ever - 1995 Geo Prizm
  By portes - November 29 - 10:19 pm

  My great Geo Prizm 95 LSI (automatic) just reached 300,000 trouble free miles. That is 60,000 more miles than going to the moon. No special maintenance and no special anything. Just regular oil changes. Only replaced wearable parts such as breaks, alternator, starter, and catalytic converter once or twice. Everything else has been flawless.

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  16 years and STILL going! - 1995 Geo Prizm
  By babes60053 - October 26 - 1:33 pm

  LUV LUV LUV this car!!..just turned 159,000 miles..she goes like a champ! i would DEF buy another 1 if they still made them! they NEED to bring them back iin production!!..my husband said i could have a new car-"no thank you-i luv this 1 2 much"..lol i REFUSE to give it up-trade it in-or sell it-Im taking it with me!..LOL

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  Best Car Ever - 1995 Geo Tracker
  By georgianna - May 5 - 1:48 pm

  I bought this little guy new off the lot. I thought it was so cute that I fell in love with it. Now, 16 years later, I have to say that I am more than just impressed with its looks. I have never had to do any repairs. All it has ever needed is gas, oil, brake pads and air filters. Oh, and tires - because I have run the wheels off of it. I replaced the soft top twice. For the past 10 years, I have considered putting on a hard top but always thought that the car was too old to put that much money into it. Then, considering I have never even replaced a fan belt, finally decided the car is not going to break anytime soon so decided to go ahead. I think Ill keep it forever!