Overview & Reviews

As the market for import automotive brands became dramatically larger in the late 1980s, the Detroit automobile companies created their own import-style sales divisions. In 1989 General Motors introduced its Geo division, which became the most successful of these attempts before the division was discontinued in 1998.

Geo re-badged various GM cars made for world markets. Its most notable success came with the Geo Prizm, a version of the Toyota Corolla then being built cooperatively in a California assembly plant by Toyota and GM. The Geo Metro compact car began life as the Suzuki Swift, while the Geo Tracker sport-utility vehicle was derived from the Suzuki Sidekick. The Geo Spectrum sedan was an Isuzu I-Mark and the Geo Storm coupe was an Isuzu Impulse.

The experiment ended because the Geo division was unable to establish a stronger identity than the brands from which its products were taken. Moreover, GM quickly realized that Geo was simply funneling its brand loyalists into the import brands of other companies.

User Reviews:

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  Great Vehicle to Drive. - 1994 Geo Prizm
  By Merv DePoe - January 8 - 2:00 am

  Vehicle drives and Handles well and has excellant fuel economy.

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  Gooooo Geo! - 1995 Geo Prizm
  By merry 79 - December 27 - 2:00 am

  I make fun of myself for owning the un- prestigous Geo. However, this car has been worth every penny I paid for it four years ago. I highly recommend this vehicle if you are looking for an economical and reliable vehicle. If youre looking for luxury. . . keep looking.

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  208,000miles until someone totaled - 1991 Geo Storm
  By jenni6 - November 19 - 2:00 am

  Hi there--I bought Storm brand new,and kept oil changes regular. I drive a lot,I had 208,000 mileson it until yesterday, when a tractor trailer hit me. It still hasnt died, I droveit home. It has been more reliable than anyone else I know who owns a car.

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  Excelent - 1991 Geo Storm
  By Stormin - November 18 - 2:00 am

  This car is a beast. Owned since 91 and have had 3 people learn to drive stick on this baby. few accidents, nothing major, havnt had to replace any parts. original tranny. fun to drive. Quicker than some people seem to think. great car and unbelievably cheap, GO BUY ONE!

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  Maybe better than you would think - 1996 Geo Metro
  By A.L.K. - November 9 - 2:00 am

  I have driven this car to the ends of the earth. I can get 15 50 lb. bags of landscape rock in it. A ladder will fit without a passenger. I was hit in it. Scariest experience of my life-- but I am now very careful. Drive definsively and this is a great car. First "wear" repair at 120K, knock on wood. I call her "Lil Pepe." I am about to turn it into a rolling billboard for my new business.

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  GREAT LITTLE SUV - 1993 Geo Tracker
  By BOBMAL - September 5 - 2:00 am

  BOUGHT NEW IN 1993. HAVE HAD NO PROBLEMS WITH VEHICLE. ROUTINE MAINTENANCE. STILL RIDES LIKE NEW. ONLY 45,000 MILES ON IT BUT NO TUNE UP YET.

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  Fun yet practical little car - 1992 Geo Storm
  By zvberkov - September 4 - 2:00 am

  Ive owned this car for over a year, and had no troubles other than the alternator breaking once. Just make sure to do the maintenance regularly and you should get many happy miles out of it. I drive it daily in the city and have taken it on long trips. The AC blows as cold as new(I had it professionally serviced with stop leak compounds), and there is plenty of power even on the highway. The car is quite small, and most adults would have trouble with the rear headroom, but the front has more than adequate space. The size is deceiving, its small on the outside but big on the inside. When I moved to a new apartment, I didnt need to hire a van!

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  i love it! - 1997 Geo Prizm
  By Meredith - September 3 - 2:00 am

  Great car! Nothing wrong! The only thing is the radio is weak. My brakes grind occasionally, but we just got new ones, so maybe theyre being broken in. (?) Also, its not too powerful, but like someone else said, plain city driving is wonderful. Everyone thats seen me in my new Prizm has told me how cute it is, so thats a plus.

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  Love the Metro - 1993 Geo Metro
  By Mewithcars - August 23 - 2:00 am

  I love the geo metro convertable. Its so much fun with the convertible top. I love it so much.

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  Excellent car - 1993 Geo Metro
  By Gypsy - August 21 - 2:00 am

  I bought this car 8 years ago, and it now has over 150,000 miles on it. Replaced tires, radiator, and some exhaust parts that rusted, other than that, it has NEVER failed me. Excellent gas mileage & I have a feeling it will rust out under me before the engine dies. The only thing really cheap about it is the parts in the driver side window that break occasionally (had to fix twice)& the plastic molding on the hatchback (the pins fell out & the plastic piece came off)