Overview & Reviews

For more than 100 years now, Ford Motor Company has been selling mass-produced automobiles in the United States and around the globe. Known as one of the Big Three American manufacturers, Ford has attracted millions of loyal customers with a wide range of vehicles that offer considerable value. The automaker's trucks and SUVs have been especially popular. For decades, Ford's F-Series truck has been the best-selling vehicle in America.

The company was founded by Henry Ford in 1903. Ford dreamed of building a car for the masses, and that's precisely what he did, most notably with the immortal Model T of 1908-'27. The latter was bought by 16.5 million Americans during its 20-year lifespan and was affordable enough for Ford's own factory workers to purchase. Ford's early years were also distinguished by its introduction of the moving assembly line. It was the first to utilize this more cost-effective method of production, and its innovation became a mainstay of the manufacturing process.

Ford expanded into the luxury-car market with its purchase of Lincoln Motor Company in 1925. Over the next few years, the company broadened its focus even further by creating the Mercury division to produce mid-priced cars. By the late '30s, Ford had unveiled the stylish Lincoln Zephyr, introduced a low-priced V8 engine and built more than 25 million vehicles.

The 1950s saw the introduction of the legendary Thunderbird. Offering sleek styling and spirited performance wedded to available luxury features like power windows and a signal-seeking radio, the car was a huge hit. Another model of that decade, the Edsel, met with a somewhat less enthusiastic reception. In the wake of abysmal sales, the Edsel was discontinued just a few months into its third model year.

Ford regained its footing in the early 1960s with the introduction of the compact Falcon, a model that was warmly received by the public. By the middle of the decade the automaker had given enthusiasts something to cheer about with the launch of the sporty Mustang, a car that went on to become one of the biggest sellers of its day. Buyers adored the Mustang's low price, available powerful V8 engines and sporty styling. The Mustang even created a brand-new vehicle category: the pony car.

By the 1970s, Ford, like other domestic automakers, was starting to suffer the effects of changing consumer tastes and new government regulations. Many of its cars became shadows of their former selves. But the seeds of rebirth were planted in this decade. In 1979, the company acquired a stake in Mazda; this move would later aid Ford significantly in co-development projects. The company also emerged with a new mindset of global competitiveness.

By the mid-to-late '80s, Ford was showing new strength with its popular Escort and Taurus models while further expanding its empire with the purchase of the Aston Martin and Jaguar brands. Meanwhile, its full-size LTD sedan (later renamed the Crown Victoria) remained a staple of taxi companies and police forces throughout America.

Ford rode a wave of popularity in the 1990s, thanks in part to the huge success of its Explorer midsize SUV. The truck played a huge role in ushering in the era of the SUV. In 1999, Ford expanded its family yet again with the purchase of Volvo's car division, and, in 2000, it acquired Land Rover. For awhile, there was talk of Ford even taking General Motors' spot as the No. 1 automaker in the world.

But the new millennium initially saw a downturn for Ford. Increased competition, a continuing operating loss for Jaguar, legacy costs and a reliance on SUVs for profit took their toll. To compensate, the company sold Aston Martin, Jaguar, Land Rover and Volvo and introduced a wave of successful new products. Models like the F-150, Fusion, Fiesta, Focus, Flex and Mustang have allowed Ford to regain its health and standing as a very competitive manufacturer.

User Reviews:

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  2010 Ford Focus - 2010 Ford Focus
  By J.Fish - November 2 - 4:05 pm

  My wife and I love our new Ford Focus.The 2.0 engine has plenty of get up and go and the fuel economy will knock your socks off.28-30 in town and 35 or better on the road.The SYNC system was a plesant surprise.This the first Ford I have owned in 40 years and I am glad to say I am a Ford owner.

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  Very Good - 2006 Ford Escape
  By Larry - November 2 - 11:13 am

  I have driven the vehicle for three months. It is really fun to drive. It is easy to get into and out of. The mileage around town is 18 to 20 mpg. On a trip from Jefferson City, MO to Dayton, OH and return it averaged a little over 25 mpg. The vehicle, for a small SUV, has lots of room and the rear seats fold down for hauling larger items. The engine has plenty of power.

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  Love my Bird ! - 2004 Ford Thunderbird
  By Angie - November 2 - 10:23 am

  My son wrecked what I thought was to be my last car-- a 2004 Mercedes c230 coupe that I dearly loved ! Searching the net for a replacement I came across a 2004 T-Bird at a "give away" price.Took a look and I was hooked !! Im a 71 year old woman, alone now, but when I drive my T-Bird, top down & Elvis playing, oh boy, the joy and the memories !! It doesnt get the 36mpg of the Mercedes- but is a gas saver anyway- cant fit the family so I get chauffeured around a lot ! I havent regretted buying this car for one second-the stand out design in todays world predominated with S.U.V.s and hybrids brings a big smile to my face whenever I look at it ! Its a beauty !

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  Awesome SUV - 2001 Ford Explorer Sport
  By Brando - November 2 - 3:56 am

  Ive had this truck for 4 1/2 years and its been flawless. I used to be a diehard GM customer but my last 2 vehicles have been Fords and I have been very happy with them. Its unfortunate that Ford discontinued the Sport since it was the perfect size for someone without kids. The reliability has been excellent and I still love the looks of it as much as when I bought it.

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  2005 Crown Victoria Sport - 2005 Ford Crown Victoria
  By Tom - November 1 - 7:40 pm

  Just bought this car and love it. The LX Sport gives a fantastic ride, great handling, and plenty of power. LX Sport comes with 17 inch wheels. This car moves! If you are looking for a sedan bigger than any GM car this is it. Rides so smooth and the handling package is great. Plenty of interior room and a huge trunk. This car is so under marketed by Ford!

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  Still the Most Bang for the Buck - 2005 Ford Focus
  By micweb - November 1 - 7:20 pm

  I have owned four ZX-3s - a 2000, 2001, 2003, and the current 2005. The 2000 was buggy but way ahead of its time on handling and packaging. The current model is still ahead of the pack on handling and performance, returns good gas mileage as well, and is a reliable car. If you like to be involved in driving, and are on a budget, this (ZX3, S trim with aircon, stick shift) is the car for you! The current 100,000 mile power train warranty adds to the sense of security. I was able to buy a 6 year, 60,000 mile bumper to bumper Ford extended warranty for only $600. All of my Focii except the 2001 have been stick shift.

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  Havent had a problem. - 2006 Ford Expedition
  By Tycoonmd - November 1 - 5:23 pm

  I love my truck. Since Ive had it I have not had a problem. I take it in for regular maintenance like oil changes and 30k services but nothing else has been needed. I havent even had to change my brake pads yet. Ive upgraded certain things and it rolls on 24 inch rims and tires in the spring and summer. Best vehicle ive ever owned and this is number 8. Would highly recommend!

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  My OTHER Lady - 2006 Ford Explorer
  By ChrisnIndy - November 1 - 9:55 am

  I purchased my white-beauty brand- spankin used in Dec 08. I still have a daily sedan, but I love the days when I drive my truck. Its so smooth and it feels solid, planted and secure. I have had two problems, a failed radiator(which is fairly common with this Explorer) and both my power outlets failed. All was covered under warranty. I love the high seating position and its nice when travelling. The cabin is very capacious with the seats folded down. I have saved so much money when buying large items that previously would have required paying for delivery. This is my first Ford and my first SUV. I will definitely be steering my wife toward that new Taurus when her car needs replacing!!

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  Wishing I bought it now (I lease..) - 2007 Ford Edge
  By cheeseman525 - November 1 - 12:56 am

  Okay, it might be a bit early to jump to such wild assumptions, but I love this vehicle. Not seeing a lot of them yet out here, so I get the "What kind of car is that" question followed by, "no way that is a Ford". So the ego of course is inflated, but driving this thing is where you will fall in love. On ramps with all four wheels pulling are instant smile makers. Stomp the accelerator at 65 and feel yourself pulled back in the seat when the auto tranny smoothly downshifts to 3rd and 5500 rpms and you rocket past that pain hovering at 65 in the left lane. I thought my 525 would always be my favorite driver, but the Edge has made that a distant memory.

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  Worth the Wait - 2010 Ford Taurus
  By EverReady - October 31 - 6:00 am

  Special ordered in May 09 without test driving or seeing vehicle in person. One of our best decisions. So glad Ford decided to bring Taurus back. Look forward to driving this car. Enjoying all the new features such as BlueTooth, voice activation. Called the Silver Bullet, love the color. Seats are comfortable, ride is smooth and quiet. Handles great. 29-30 MPG for trips to Ohio and 21-22 MPG around town and to work. So far, so good. Only problem - auto windshield wipers not working and dealer has failed to determine problem. New vehicle and people not trained in maintaining trouble shooting. Ford failed to provide maintenance manuals in advance or train personnel.