Overview & Reviews

One of America's most storied automotive brands, Dodge has been around since the early days of the auto industry. In the past couple of decades, it has revitalized itself to be a producer of aggressively styled and performance-oriented vehicles.

Two brothers, Horace and John Dodge, began the Dodge Brothers Motor Vehicle company in 1914, after having worked as manufacturers of bicycles and automotive parts. Their first vehicle was a touring car that proved a fast favorite with car buyers; it was soon joined by a roadster and a four-door sedan. By 1917, the company's model line had grown to include trucks. Dodge cars and trucks were used as staff vehicles and ambulances in World War I.

Dodge was briefly owned by a banking firm and subsequently sold by its new owner to the Chrysler Corporation in 1928. From there, the brand slowly evolved into the division responsible for trucks and performance-oriented cars. Post WWII, Dodge introduced vehicles like the military-inspired Power Wagon truck, Hemi-powered Coronet and the Royal Lancer; in addition, the manufacturer began offering dealer-installed air-conditioning.

Vehicles like the Dodge Dart and the Coronet kept the manufacturer in American driveways throughout the 1960s. That decade also saw the launch of one of Dodge's most iconic vehicles, the Charger. Dodge's muscle car was based on the Coronet platform, and featured a fastback roof line, hidden headlamps and a full-width taillamp panel. Best of all, the Charger could pack one heck of a wallop under the hood. A 318-cubic-inch V8 was standard, but buyers seeking maximum brawn could upgrade to a 426-cubic-inch, 425-hp Hemi V8. The company also introduced a Mustang-fighting pony car, called the Challenger, in 1970.

As with other American auto manufacturers, Dodge's fortunes started to slip in the '70s due to changing tastes and increased competition. The company was saved from extinction in the early '80s thanks to government loans and the sales success of its Omni and Aries economy cars (the former an attempted copy of the VW Rabbit). But 1984 was when Dodge made its mark in the history books with the introduction of the wildly popular Caravan. Ideal for families and able to seat up to seven, the space-efficient Caravan started a whole new vehicle segment -- the minivan.

The early '90s saw the company wow the public with the V10-powered Viper roadster and an all-new Ram pickup that set a new standard for big-rig-like styling. A few years later, Dodge came to be part of DaimlerChrysler, a result of the merger of the German company Daimler (owner of Mercedes-Benz) and Chrysler.

The merger never really worked, however, and Daimler sold Chrysler and Dodge to a private equity firm in 2007. Soon after, America's economy slid into recession. Due to poor sales and debt, Chrysler had to declare bankruptcy. The federal government intervened and eventually Dodge came under control of Fiat, a European automaker known for its small cars, an area where Dodge's entries had been roundly criticized for mediocre build quality and unrefined performance.

More recent years have seen Dodge concentrate on the more practical vehicles in its lineup, making notable improvements to the performance and overall quality of its midsize Avenger sedan and Journey SUV entries. Dodge also spun off its truck line, making it a separate Ram brand. But make no mistake; Dodge is still considered Chrysler's performance division thanks to cars like the Challenger and Charger. Time will tell how successful Dodge's latest makeover is.

User Reviews:

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  a true owner - 2005 Dodge Magnum
  By donovan - February 16 - 4:23 am

  This is a great looking car. Awesome performance.

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  Love this Nitro - 2008 Dodge Nitro
  By Keith - February 15 - 8:20 pm

  Ive only had mine four days but Im in love with this vehicle. Initially was looking at other comparable SUVs and didnt even consider the Nitro until I saw one and then thats all I wanted. I have the inferno red and its loaded with everything from the sunroof to the 20" chrome wheels and better suspension which are an option on the SLT. I love the very dark tinted windows in the back half. Its been a head turner so far and think I made a very good choice. Cant comment on gas as Im still on my first tank but it drives great and has decent power. Outstanding price for what you get.

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  Outstanding build quality - 2008 Dodge Dakota
  By Tom Cebula - February 13 - 5:45 pm

  After having a Honda, and a Toyota, I find my new Dakota to be their equal in terms of build quality. In fact I drove a Ridgeline, and a Tacoma on the same day I drove the Dakota, and the Dakota blew them away in terms of quietness and ride quality. The 08 interior is an upgrade from the previous year. I have the V8 which I need for towing, and so far MPG is not the greatest (14 around town,18 HWY) but it should improve once it breaks in and the weather gets warmer. The new engine has a lot of guts and will serve my needs very well. So far I love my truck

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  Excellent Car - 1993 Dodge Stealth
  By Pattywack5 - February 13 - 3:18 pm

  By far my favorite car that I have owned. Affordable and yet packs a powerful punch. I often turn heads just by driving around town. Love it!

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  R/T with R/T package - 2008 Dodge Charger
  By sendero - February 13 - 6:37 am

  The Charger is a real surprise. I have the R/T package on my R/T ( sport seats /suspension / 20 inch rims / 350 HP). After 18,000 miles, I can say this car is not only a comfortable and quiet cab, its roominess surpises all who get into it. The R/T package is great and really sets the look with the extra body moldings. The packages performance upgrade over the base R/T is substantial. We also have a Honda Odessey which is a well known quality vehicle. The Dodge is a more comfortable and queit ride. Yep, the performance muscle car is more comfortable and quiet then the Honda. My friends have the Pontiac GXP and the Mustang GT. They even like the Dodge a lot.

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  Love it - 2008 Dodge Charger
  By John Wargo - February 11 - 5:08 pm

  Traded in a 2001 BMW 740iL that had 80K. I got fed up with the Bimmers cheap plastic parts and frequent broken parts. I wanted to buy an American car to replace it. I drove a Mercury Sable (wife felt the seats were too short and steering wheel was too close to dash. The Impala didnt have much rear leg room so we test drove a charger. It had decient rear leg room and looked like a younger persons car(Im 42 and not ready for a crown vic) I got the 5.7 Hemi with the 29R performance package. I really like this car. We got the My Gig with NAV and bluetooth, Sirius TV and Radio and the rear seat TV. This car has more features than the BMW and guess what, they all work, The sport seats look great

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  Love my Nitro - 2007 Dodge Nitro
  By Linnea - February 11 - 1:33 pm

  I absolutely in love with my Nitro. I bought on New Years Eve and drove it home on the 1st of January of 2007 - I think it was the first one the dealership sold. I have the sunburst orange - the body style is so slick some people think it is a "baby" hummer - I a a real estate broker so it looks good when I drive into the great neighborhoods and it gets attention - it fits several guests very comfortably and it is fun fun fun to drive. I practically live in it and I cant say enough great things about my car.

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  Excellent Car - 2002 Dodge Neon
  By Good Times Ride - February 9 - 11:32 pm

  This fun car has given a bargain for my dollar. It is well designed for a commuter car. No problems other than normal use repairs. Great car for the price. Need to have more of them for our expensive economy. Its confy an stylish as well.

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  Great Car! No Regrets! - 2006 Dodge Magnum
  By Dodge Owner - February 8 - 12:53 pm

  This is the best car we have ever owned. Powerful engine, quiet ride, sleek styling. Love the leather, heated seats, sunroof, and AWD!

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  I love my neon - 2004 Dodge Neon
  By Whine - February 8 - 2:00 am

  Its a lot of car for a little cost. It is more than worth the price. It handles wonderfully on curves and wet roads. Plus, you look great driving it!