Overview & Reviews

BMW is an acronym for Bayerische Motoren Werke AG -- or, in English, Bavarian Motor Works. Whatever you call it, the German-based company is one of the world's most respected automakers, renowned for crafting luxury cars and SUVs that offer superior levels of driving enjoyment.

Founded in Munich, the company began in the early 1910s as an aircraft manufacturer. BMW's current logo, designed to represent white propeller blades against a blue sky, reflects these origins; its blue-and-white color scheme also references Bavaria's blue-and-white checkered flag.

It wasn't until 1928 that production began on the first BMW automobile, the Dixi. The car proved tremendously popular, and its success helped the manufacturer weather the Depression. BMW's best-known pre-World War II vehicle was the Type 328 roadster, a supple two-seater that racked up more than 120 victories on the motorsport circuit between 1936 and 1940. Postwar BMW cars maintained this tradition, with several racing, rallying and hill climb victories.

The early 1950s saw the launch of the BMW 501, a roomy, voluptuous sedan that was resplendent with all of the hopefulness of that era. It was soon followed by the 502, which was powered by the world's first light-alloy V8, foreshadowing BMW's ongoing commitment to developing new technology. The best-selling BMW of that decade was the Isetta, a petite two-seat "microcar" typically powered by a 12- or 13-horsepower engine. The mid-'50s also saw the debut of the limited production and breathtakingly beautiful 507 sports car, which had an alloy body and used the 502's V8 for propulsion. In the 1960s, BMW sales strengthened significantly, thanks in part to the immense popularity of the 1500, a sporty family sedan.

By the 1970s, BMW was establishing itself as a full-fledged car company. It was a pioneer for many emerging technologies, including turbocharging and advanced vehicle electronics. BMW of North America was established at that time, and consumers who coveted both sports and luxury cars became loyal "Bimmer" owners. The '70s also saw the birth of BMW's three-tier sport sedan range consisting of the compact 3 Series, midsize 5 Series and large 7 Series cars and the creation of its performance M division. Though the 3 Series could be had with four-cylinder power, it was the company's inline-6 engines that developed BMW's reputation for spirited, yet highly refined performance. At decade's end, the limited production, short-lived M1 supercar debuted.

Throughout the 1980s, BMW became the unofficial poster car of yuppies, as the brand ostensibly signified one's financial success as well as a passion for driving. The elegant 6 Series coupe debuted, and the latter part of the decade saw the high-performance M division working its magic on various production models.

In the early 1990s, BMW replaced the 6 Series with the powerful (V12-powered at first) but heavy 8 Series grand touring coupe. A bit later, BMW introduced its popular Z3 roadster. The company also opened its first U.S. manufacturing plant in the latter half of the 1990s.

The 2000s brought a midsize SUV (the X5) as well as a compact SUV (the X3) as BMW joined the hot-selling segment. Since then, BMW has replaced the Z3 with the Z4, introduced the compact 1 Series, produced hybrid versions of a few models and debuted the X6 fastback crossover. The company has also expanded its empire to include Mini and Rolls-Royce and continues to build motorcycles, something it has done since the 1920s.

BMW's famous advertising slogan describes each of its vehicles as "the ultimate driving machine," and it's not mere hyperbole. Over the past couple of decades, BMWs have become the standard for performance and luxury in most of the "over $30,000" segments. With family-friendly wagons, crisp sedans, distinctive coupes, nimble sports cars and spacious SUVs offered, BMW's model roster is diverse. But its vehicles all share a common characteristic: the ability to make drivers feel gloriously connected to the road.

User Reviews:

• 

  Its a keeper! - 2011 BMW X5
  By tinfoil - September 21 - 2:00 am

  Ive had a X5 4.4 for little over ten years (one of the very first). It still looks and drives like brand new at 7ok, so I didnt want to sell it to a stranger who wouldnt appreciate its condition and gave it to my daughter. I replaced it with a 5.0 which I feel Ill be happy with for another ten years or so. Performance is great, ride is firm with the M sport package and 20" wheels, but thats how I like it. Build quality is excellent.Transmission is smooth and fun in manual mode, though with eight gears you cant take your hand off the shift knob, youre constantly busy. It is very forgiving though if you get lazy, as it has lots of torque almost regardless of the gear you are in.

• 

  So far so good - 2011 BMW X5
  By bodox5 - September 21 - 2:00 am

  I just got this about a couple of weeks ago and already went to a trip out of town and put in over 1500 miles. So far, so good. I am very concerned about reliability with my previous experiences with BMWs but hopefully this one will be much better. The fit and finish seems good and i do love the panoramic roof. It is a nice car to take on a road-trip, I really enjoy it, we will see about reliability.

• 

  Strong, Stylish and Sophisticated - 2011 BMW X5
  By Wally Joomblot - September 21 - 2:00 am

  Proud of myself for buying this versatile and seriously designed machine.

• 

  I love this car - 1997 BMW M3
  By Dennis - September 20 - 2:00 am

  This is a car that was built to be driven. Plenty of power and great handling makes this a very fun car to drive. For the most part it is very predictable and feedback provides plenty of warning when pushing the limits on corners.

• 

  Overall, "The Ultimate Driving Exp." - 2004 BMW 3-Series
  By FireMedic - September 20 - 2:00 am

  My wife and I purchased our 04 325i in Oct. 2008. It was a blast to drive until we sold it today. Alpine white/Montana sand leather color combo was perfect and received tons of compliments! In the 21k miles we drove it, the water pump, lower air intake boot, mirror motor, oil separator and secondary air valve all had to be replaced due to failure. Replaced due to "wear and tear" were f & r brakes, belts, window regulators, etc. Other than a few small repairs, we loved this car and honestly hated to see it go. Pick up a certified pre-owned for the best results, and if possible, one with the extended maintenance plan as these are both fully transferable! Rotate your tires every 3k!

• 

  Use but still great - 2006 BMW 3-Series
  By burley - September 20 - 2:00 am

  I purchase my BMW used with 79,000 miles. I have a new Mercedes c class, a Lexus is 250. The Mercedes was a very good car. The Lexus had nice features but when you add in the frequent maintenance unrotatable tires and lack drive quality when if comes to the feel of the car. At 80,000 miles the BMW has a better quality feel than the Lexus. I cant knock the Mercedes, when you compare Mercedes and BMW its more a matter of taste, they are just different. In comfort and road handling Mercedes has a softer feel which some people like more. To me BMW is just more suited to a person who love to drive and the feel of the car and the road as one.

• 

  Fuel Injection Problems - 2008 BMW 3-Series
  By steve - September 18 - 2:00 am

  This car was in the shop every 3 months for the 3 years that I leased the car. They cannot reliably repair the fuel injection defect. Top speed of 25 mph when the fuel injection system goes down. Very dangerous car on the highway with this chronic issue. BMW not compassionate with problems. They will repair but no responsibility. They should publicly warn about their defect in this car. They should offer incentives to turn in the car. I turned the car in 2 months early for the safety issues and they expected me to pay a fine. Will never buy BMW again.

• 

  My 2000 740il - 2000 BMW 7-Series
  By Michael Lucero - September 17 - 2:00 am

  I purposely bought this year because I loved the exterior styling. I did not like the newer ones and I bought in 2007. This is a large car and has the best back seats and legroom EVER. I have fit 5 back there, yes illegally during a Vegas run and had no complaints. They actually had enough room to sit on the floor!! Bought my car with 70,000 miles on it for $18,000.00 plus $2,600.00 for an extended warranty that last 2 years or 100,000 mile, whichever came first. First, thank god I did get the warranty. Second, thank god this was a great warranty and company to purchase from. Here is a list of what was done before the car hit 100,000 miles. All handled without question, although an inspector

• 

  BMW first timer - 2003 BMW 3-Series
  By JB - September 17 - 2:00 am

  2003 325CI coupe w/ 5-sp manual. Pure delight to drive. Manual shifter absolutely glides through each gear, never resisting, never sloppy, just smooth as silk. Power is best termed as graceful. Around town, passing, or normal acceleration just FEELS authoritative, confident and agile quick. Interstate driving is where you especially feel like you own the road. Passing cars and filling holes in traffic so effortlessly. When I test drove this car, I had to run the car out through the gears to get an idea of its power. Quite frankly, my first impression wasnt that high due to its lack of high-rev power. The 2.5 is never going to be a screamer. But who actually drives a car full-out anyway?

• 

  Beats all of em - 2011 BMW X5
  By opsguy - September 17 - 2:00 am

  Test drove just about every SUV out there. The 2011 Ford Edge, the 2011 Jeep Cherokee, FX35, XC60, ML350, Audi Q5. The X5 is king of the hill. Nothing drives and handles like this SUV. I came out of a 535Xi which was about the best handling car Ive ever driven. This SUV comes close. Still brand new so my fingers are crossed on the reliability but theres nothing like the ultimate driving machine. The interior is gorgeous and the exterior is classic BMW.